THE PROJECT
CLIENT
Eveeh – Australia’s first electric car rental company, Eveeh offers the revolutionary Tesla Model S for hire.
BRIEF
Provide a full range of content services to launch the business, including SEO website copy, PPC (Google AdWords), email newsletters and social media management.
APPROACH
A content strategy was developed to map out all the required content and how it was to be delivered, and a tone of voice was created to position the Eveeh brand as a pioneering player in the luxury car rental market.
The launch activity included copywriting for a website and landing pages, set-up and management of a Google AdWords campaign, creation of email newsletters, and ongoing social media management.
COPYWRITING SERVICES
Content strategy; SEO copywriting; Website copywriting; PPC campaign management (Google AdWords); Social media management