THE PROJECT
CLIENT
Zip – Leading global digital financial services company offering ‘buy now, pay later’ solutions.
BRIEF
In line with a major B2B expansion across Australia, Zip needed online copy to attract, engage, and convert its business audience.
Bold, punchy, and jargon-free copy was the order of the day for this down to earth brand.
SOLUTION
Working closely with the B2B Marketing team, I created copy for a series of assets, including website copy, landing pages, and emails.
By infusing Zip’s signature friendly style in every piece, the copy did the trick of turning prospects into customers.
COPYWRITING SERVICES
B2B Copywriting; Website Copywriting; Email Copywriting
CLIENT WEBSITE