CONTENT STRATEGY THAT LEADS TO YOUR GOALS


Embarking on your content journey without a strategy is a little like tackling Everest without a sherpa – it’s a whole lot harder to reach the top.

A well-defined content strategy neatly maps out your business objectives and aligns your content with these goals.

The result is content with purpose, created with your audience in mind and delivered with pinpoint accuracy.

So you’ll be king of the mountain in no time.

MY CONTENT STRATEGY SERVICES INCLUDE…

  • Content Audit

    I’ll perform a thorough analysis of your existing content to identify gaps and gather information that can be repurposed.

  • Buyer Identification

    We’ll look at who you’re targeting, where to find them and how best to engage their senses through strategic content.

  • Brand Analysis

    By getting under the skin of your brand, I’ll help you develop a tailored content strategy that aligns perfectly with your business.

  • Content Plan

    After careful research, I’ll put together a definitive content plan covering content creation, delivery and distribution.

WHAT’S COVERED?

  • Buyer personas
  • Content audit
  • Brand assessment
  • Competitor analysis
  • Prospect journey
  • Short, mid and long term goals
  • Identification of content gaps

WHY HIRE ME AS YOUR CONTENT STRATEGIST?

I’ve developed content marketing strategies for world-leading organisations across a wide range of industries.

As a digital marketing specialist, I can provide strategic content support across your online communications.

My content strategy services are customised to fit the specific needs of your business – no cookie-cutters here!

I design strategies for businesses of all sizes – from freshly-baked start-ups to established global brands.

YOUR CONTENT STRATEGY IN 3 SIMPLE STEPS…

1. We Talk

Get in touch and I’ll send you a quote within 24 hours. Once approved, we’ll delve into the details and build a complete strategy brief.

2. I Review

I’ll get to work auditing, analysing and assessing your brand and content – during this time we’ll liaise regularly over phone, email and Skype.

3. All Done!

I’ll deliver a complete strategy document covering content creation, delivery, distribution and promotion – so you’ll be all ready to go!

OTHER COPYWRITING SERVICES

WEBSITE
COPYWRITING

It sure is getting crowded online. Great web copy helps you rise above the digital noise and turn curious visitors into paying customers.

SEO
COPYWRITING

Search engine rankings are the online equivalent of prime high street position – a huge boost to getting people through your digital doors.

BLOG POST
COPYWRITING

Win over your website visitors and build an online audience, with a steady stream of engaging blog posts guaranteed to get readers sharing.

ONLINE
CONTENT

Your prospects are out there, seeking quality content to aid their decision-making. Inform them, engage them and you’ll soon convert them.

VIDEO SCRIPT
COPYWRITING

Tired of text? Wow your customers with online video instead. Leave the script writing to me and together we’ll create an Oscar-worthy production.

PRINT
COPYWRITING

In an age of digital dominance, print media can still shine. But only with stand-out copy that gets your message across and sets your brand apart.

ECOMMERCE
COPYWRITING

You know your product is the best thing since organic sourdough – but do your customers? Transform your web store with fresh copy that sells.

READY TO HIRE A CONTENT STRATEGIST?

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