THE PROJECT
CLIENT
The Hearing Care Shop – Online provider of hearing aids and support services for hearing loss.
BRIEF
Provide copy for The Hearing Care Shop’s new website, in line with an upcoming redesign.
APPROACH
The new copy was written to appeal to the brand’s target audience of older Australians, positioning The Hearing Care Shop as a trustworthy, supportive provider of hearing aids and services.
COPYWRITING SERVICES
Website copywriting; SEO copywriting
CLIENT WEBSITE